Digital Marketing

Paid Media

DV360 / Google Ads

Meta Ads

GTM & GA4

Conversion Rate Optimization

Web Development

Market Research

Python & SQL

Academic Research

about me

A Full-Stack Growth Marketer bridging the gap between technical execution and Paid Media strategy. Adept at creating high-converting landing pages, tracking insights with GTM/GA4, and running complex DV360, Meta, and Google Ads campaigns.

Full-Stack Growth Marketing

Berlin, Germany

Gerandi Matraku portrait

Experience

Full-Stack Digital Marketer

Reportage Group

Oct 2025 — Present

Research Assistant (AI/ML & Market Research)

Otto-von-Guericke University

Oct 2024 — Mar 2025

Product Owner AdTech

IP Deutschland GmbH

2020 — 2022

Digital Marketing Specialist

Elespacio

2019 — 2020

Technical Product Manager & Founder

Mr. Posted

2017 — 2019

Education

MSc International Management, Marketing & Entrepreneurship

Otto-von-Guericke-Universität

Magdeburg, Germany

Apr 2023 — Mar 2025

MERN Stack Software Development

Coding Dojo Inc.

USA (Online)

Oct 2022 — Feb 2023

BSc Business Administration

University of Tirana

Tirana, Albania

Aug 2016 — Sep 2020

Erasmus+ Exchange

University of Valladolid

Spain

Jan 2019 — Jun 2019

Erasmus+ Exchange

University of Economics Varna

Bulgaria

Jan 2018 — May 2018

Brands

A blend of analytical rigor and creative strategy allows me to partner with Brands to craft scalable, performance-focused digital solutions.

Reportage

Elie Saab

Brabus

Sea Breeze

Ad Alliance

RTL+

Viacom

Amazing Abandoned

Xplorers Club

El Corte Inglés

Movistar Plus+

Hulu

Telefónica

Circuit

Kintsu